PPC Web Spy – Interesting review of Brad Callen’s new product

Brad callen has just released a new ppc web spy product which allows you to get hold of your competitors adwords keywords and has released a free version and a “platinum” version at http://www.ppcwebspy.com I actually ignored this initially however when I received an email  promoting ppc web spy, it got me interested:

Hey Gavin,

One of the best software developers for internet marketers is at it again – this time with a free tool that has already become one of my favorites.

-> You’ll do research FAST
-> You can easily steal your competition’s best keywords
-> Build BIG keyword lists in MINUTES

The tool is absolutely free, no catch. It’ll install on your browser in seconds. It’s free for now, but may not be for a long time.

Download it now

I don’t know about you but this sounds great so of course I downloaded it, installed it and ……. never even used it because I then decided to read a review about it first and came across the following interesting blog post and the comments that followed:

http://www.makemoneyonline4idiots.com/2009/01/10/brad-callens-ppc-web-spy-complete-piece-of-garbage/

If you read carefully, what I notice is – inaccurate stats, useless features and to quote one of the comments:

Hi Steven,

This was great review. I personally signed up for the standard version, after receiving an email from the guy himself. As usual, I was directed to the upsell page for the “platinum” version. And the more I thought about how the feature for No. 1 and No. 2 positions could benefit us, the more I realised it was crap. That’s the reason why I googled for reviews on the software and came upon your page. Thanks for confirming on what I suspected all along.

Keep up the good work!

 

I leave this with you to make your own judgement