10 January, 2009 by Categories :
Rich Schefren
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Rich Schefren developing a new manifesto maybe?

Saw some interesting tweets today (January 9th) from Rich Schefren. I am not sure what he is doing yet but could he be doing some sort of new manifesto?

What do you think of this from his Twitter feed at http://www.twitter.com/richschefren :

Just got done w/ a 3-way-call w/ Jay Abraham and @copyblogger about something very big we’re currently planning (and it’ll be free!)

spent the early evening smoking cigars with michael masterson and zappy (a big domain guy who you’ll be hearing more from soon)

Interesting isn’t it – start putting two and two together and you get??????

By the way, we all know who Jay Abraham and Michael Masterson is and copyblogger is a guy called Brian Clark – a “new media writer/producer, entrepreneur, and recovering attorney” from his website at http://www.copyblogger.com. i guess it is pretty clear what he is helping Rich with! 
As for Zappy, I am sure it is Mike Zapolin who “juggles domain names on the internet, buying cheap and selling quick for multi-digit profits” according to http://lowpromedia.com/ireg/ireg-globes.pdf. His website where you can see the scale of this guy is at http://www.zappy.com

I really recommend reading the above article and you can get some idea of what domain names this guy (plus Andrew Miller) buys and sells, think big! – beer.com, diamond.com, creditcard.com. A great example is with beer.com, buying it for $80,000 and selling it for $7 million to a brewery.

They look at domain names as assets and it is a major asset in the hands of the right person, e.g. a brewery buying beer.com. I love this quote attributed to them:

“Companies that target broad audiences understand today that to reach the end consumer they have must have assets in certain domain names, because the domain name determines your Google ranking, which is critical”


“Someone asked me where he ought to put his money. I said, buy a domain name, and you’ll triple or quadruple your investment

Makes you think and looking like pretty powerful stuff what they are into.
Watch this space for more in the coming weeks I guess. When you know Rich Schefren is involved, watch the buzz grow and grow!

I would like to know what you think to this? Please let me know in the comments .

Best Wishes

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